Energy and power companies look to the Internet of Things as a powerful tool for improved customer service and engagement, according to a new survey by Penton’s IoT Institute.
Energy and power sector respondents overwhelmingly – by 84 percent – indicated IoT is a tool to improve their customer outreach.
IoT investments are key for data analytics and services, 76 percent said.
And it allows for improved response to critical situations [64 percent] and predictive maintenance [60 percent].
The survey was mailed this spring to close to 100,000 subscribers of diverse Penton media outlets, including The Energy Times, and garnered a response from 996.
Overall, 71 percent of the respondents said they would like to better understand the value of IoT to their organization.
Of the energy and power sector respondents, 52 percent said a lack of knowledge about available IoT solutions deters fully leveraging the technology in their businesses.
The Energy Times is presenting its landmark executive conference, Empowering Customers & Cities, in Chicago November 1-2. That event is co-located with the IoT Institute’s inaugural IoT Emerge summit, November 2-4.